Demo ecommerce dataset
Ten invented products with stable identifiers, category, price and currency. A starting point for SQL exercises.
Resources
Small tools. A clearer method.
Sample files to download, read and adapt to your own exercises. No registration required.
Ecommerce event example
An illustrative add_to_cart payload. Read it, compare the fields and use it as a teaching reference.
Event plan in a spreadsheet
One row per event: trigger, parameters and the lab it belongs to. Adapt it to your own project.
Tracking plan checklist
The essential questions about events, parameters, privacy and verification. A simple base for organising the work.
Measurement plan template
One page with goal, events, verification and privacy: the minimum structure of a readable plan.
Complete laboratory kit
All of the files above in a single archive, with a README explaining where to start.
Where to continue outside the laboratory
Demonstration links to external sites: they exist so you can try tracking outbound clicks. They open in a new tab.
THE NEXT STEP
Theory is a beginning.
Practice makes the difference.
Explore the demo resources and build your own method, one exercise at a time.